Today, I am interviewing Becca Ellison of Rebecca Ellison Creative and we’re going to be talking about the Importance of Building a Magnetic Personal Brand. Becca is a brand coach and photographer who helps service-based businesses scale into an irresistible personal brand that has clients knocking down their door. Becca helps her clients by focusing on how to cultivate a brand experience with storytelling, content, messaging and strategy so that their marketing actually works and converts into sales.

In today's episode, we'll cover:
- How to show up in your business and brand to connect with and gain trust with your ideal customer.
- How to prepare for a personal brand photoshoot. What to wear, what to bring, and how often to do a branding shoot. We’ve got you covered!
- Why personal branding is so much more than a logo design.
- The importance of storytelling in your business.
- Why personal branding is not just for influencers. We ALL need to show our face in our feed.

I’ll also dive into how I used personal branding to build, grow and scale my wedding stationery business. Sounds pretty fun right? Let’s dive in!

Thanks for tuning into today’s episode of the Build That Business Podcast!

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Website: https://rebeccaellison.com/
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