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Welcome back to Stylist Soul Tribe Conversations! In today’s episode, we’re wrapping up our Resource Fair Replay series with the third and final replay – the Marketing Panel. This panel discussion is packed with valuable insights and actionable strategies for marketing your salon business, and we couldn’t let this knowledge go unshared!

Featured Speakers:

• Laurel Guadarrama: Instagram bio optimization expert. Laurel shares how to craft an Instagram bio that speaks to your target audience and converts visitors into clients.
• Alannah Zilkowski: SEO and Google Business master. Alana dives into website design for salons and shows how to optimize your site for SEO to attract clients via Google Business.
• Kaitlyn Granger: Automation and ManyChat pro. Kaitlyn explains how to use ManyChat for social media automation to streamline client communications and save time.

Key Takeaways:

• Instagram Bio Optimization: Laurel walks us through crafting a standout Instagram bio that reflects your brand and attracts your dream clients.
• Website SEO & Google Business: Alannah explains how to design your salon’s website for search engine optimization and how keeping your Google Business profile updated can bring in new clients regularly.
• Social Media Automation: Kaitlyn provides a live demo on setting up ManyChat for automating responses to client interactions, saving you time while growing your business.

Watch on YouTube:
This episode is best viewed on YouTube, where you can see the slides that go along with the masterclasses. Head over to https://youtu.be/kQio5PozaJk for the full visual experience!

Reminder:
This is a replay from a live Zoom event streamed to our Facebook group. While we’ve edited out the pauses, this episode may still feel like a live broadcast.

Links & Resources:

• https://youtu.be/kQio5PozaJk
• Follow Laurel on Instagram: [@looksbylaurel]
• Follow Alannah on Instagram: [@rockpaperhair]
• Follow Kaitlyn on Instagram: [@kaitlyngrangerhair]

Join the Conversation:
If you enjoyed this episode, join the Stylist Soul Tribe community for more valuable content, insights, and support. Don’t forget to subscribe and leave a review! https://www.facebook.com/groups/953853495957179

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