The Luxe and The Short of It

06 | Guest-Centric Growth: How Branding and Design Transform Hospitality


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In today's episode of The Luxe and The Short of It podcast, Madeleine follows up on her conversation with Brianna of Brianna Michele Interiors to discuss building a business that aligns with your passions. 

You'll discover how identifying what you love and outsourcing the rest can transform your workflow, particularly when it comes to designing properties. Drawing on personal experience, Madeleine shares her collaborative approach to property design, from curating brand standards to working with a designer to achieve a signature aesthetic.

You'll also get a behind-the-scenes look at a recent design project, showcasing the flexibility of her method. By leveraging tried-and-true furniture and décor lists, and tailoring her involvement based on time and budget, Madeleine demonstrates how to create a cohesive, elevated guest experience. 

This episode emphasizes the importance of processes, systems, and a clear vision to maintain consistency across projects, all while allowing room for personal touches.

If you've enjoyed this episode of The Luxe and The Short of It podcast, be sure to leave a review and subscribe today!

In This Episode You'll Learn:

  • How focusing on what you love in your business and outsourcing the rest can lead to both financial and time freedom, allowing for scalable growth without becoming a bottleneck.
  • The importance of developing a consistent brand standard, from selecting durable, budget-friendly furniture to adding unique, curated touches that make your properties instantly recognizable.
  • How taking a case-by-case approach to each project allows for flexibility, whether you have more time or money, and how you can adapt your process to suit the specific needs of each property.
  • The benefits of working with a designer for staging and sourcing, while still maintaining control over the elements you care about, like the kitchen setup and brand cohesion.
  • And much more...

https://www.madeleineraifordholland.com/streamlined


Resources:

MHM Property Management

Madeleine's Podcast Insider

Madeleine’s Instagram

Madeleine’s website

MHM Luxury Properties

Connect with Madeleine on LinkedIn

...more
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The Luxe and The Short of ItBy Madeleine Raiford-Holland

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