This episode is brought to you by The Kolada Group.

Today, I’m talking about loading your webinar funnel. My guest is Erika Sheffer, who is a marketing and business strategist for female entrepreneurs.

 

Topics:

• (:31) Intro – Systems Saved Me Summit
• (1:53) Meeting Erika
• (4:44) Business before funnels
• (7:12) Driving force
• (9:16) Webinar steps
• (16:27) Automated webinar
• (18:40) Audience awareness
• (21:35) Free content
• (23:46) Best financial investment
• (25:18) Worst financial investment
• (29:42) Finding Erika

 

Quotes of the Week:

“The most important thing you can do in any type of marketing is breaking belief patterns and rebuilding them.”– Erika

“[A funnel] increases the level of awareness each step of the way to then lead them to taking action.”– Erika

 

Resources: www.systemssavedmesummit.com  http://blog.erikasheffer.com/  Instagram: @erikasheffer

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