Mastering Email Marketing & Live Launching with Liz Wilcox

Want to build a thriving online business without spending hours on social media? In this episode, email marketing expert Liz Wilcox joins us to reveal how live launching and consistent email strategies can skyrocket your sales. Whether you’re new to email marketing or looking to refine your launch strategy, Liz shares practical, no-fluff advice on creating high-energy emails, leveraging GIFs, and turning your audience into paying customers. Get ready to ditch overwhelm and make email your #1 sales tool!

 

In this episode, we’ll discuss:

 

• Boosting Email Engagement – How to write emails that convert and make your audience excited to buy.

• Using Visuals to Sell – How GIFs, images, and video walkthroughs can increase trust and boost conversions.

• The Power of Consistent Emails – Why weekly nurture emails are key to building relationships and long-term sales.

• Live Launching Mindset – Why you shouldn’t fear live launching and how to bring high energy to your emails.

• Tracking Email Success – The #1 metric you should track to measure your email marketing success.

 

Resources Mentioned:

• Giphy.com – Test and optimize your email subject lines.

• ConvertKit (Now Kit) – Liz’s Favorite Email Service Provider

  Connect with Liz:

• Get Email Freebies from Liz

• Liz’s Facebook Group

• Liz's Website

• On Instagram: @thelizwilcox

  Connect with Lindsay:

• On Instagram: @lindsaybowden 

On YouTube: @Lindsay.Bowden

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Be sure to tune in next week as we talk about the TRA challenge and how to start your teacher side hustle in 2025!