As a leader, you know you’re responsible for the vision of your company. And you have one—sort of. It exists in the back of your head, but it’s really hard to get it down on paper. There never seems to be enough time to do it. And, when it comes right down to it, you’re not all that sure why it matters.

It’s hard enough to keep your business going from day to day. Who has time for navel gazing?

If there’s one thing we’ve learned with over 50 years of combined business experience, it’s that vision matters! Rather than thinking of it as another task on your list. Start to see vision as a tool for creating the future you desire.

In this episode, we’ll show you four ways that having a clear vision gives you a strategic advantage over your competition. When we’re done, you’ll know exactly how important this process is, and you’ll be dying to turn off the podcast and start writing a vision script of your own!

Here’s what you’ll get from this episode—

• Get a simple, practical definition of vision.
• Find out why vision is a low priority for many leaders, and why that’s dangerous.
• Learn the best way to keep your business proactive (not reactive).
• Discover the biggest single pitfall of lacking vision.
• See how a clear vision makes it easier to make big decisions.
• Get tips on improving your execution by connecting it to vision.
• Understand why team members won’t (and can’t) follow a leader who lacks vision.
• Get clear on the best way to keep yourself (and your team) focused when things get tough.
• Learn the very best way to make your vision real for your team.
• Get fired up about articulating your own vision for the future!

After you’ve listened to this episode, here’s your next step. Download our free resource 3 Strategic Pitfalls to Avoid in 2020, and use it to begin formulating your vision for the next three to five years.

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