"One of the most common types of advice we give at Y Combinator is to do things that don't scale," says Paul Graham, Y Combinator founder. Recruiting users manually and getting feedback is what lets you build a scalable product.

Learning notes from this episode:

• "The most common unscalable thing founders have to do at the start is to recruit users manually. Nearly all startups have to. You can't wait for users to come to you. You have to go out and get them." - Paul Graham

• A product is always a solution to a problem someone is experiencing. The better you understand the problem and the users, the better the product will be. This often means 1:1 conversations with your customers.

• This advice doesn't only apply to early stage start-ups. If you are creating products, you are always looking for customer feedback to make them better. Brian Chesky still books Airbnbs so he can experience his product as a customer.

Resources mentioned in this episode:

• Do things that don't scale - essay by Paul Graham

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