Grow The Show

109 | How to Know if Your Branding is Strong (and how to fix it if not), With Pia Silva


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This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW15 to start recording studio quality sound and video and get 15% off a membership plan.

Note: This episode was originally published in March 2022.

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What is branding? If I were to ask you right now to give me an exact definition, could you do it? What about your podcast? How does branding affect that?

I don't know about you, but every time I hear somebody talking about branding, I'm less sure of what it means and how to do it.

That lack of clarity is going to change right now.

That's because this week's Grow The Show podcast guest is is Pia Silva.

Pia is the author of the book Badass Your Brand, she's a Forbes columnist, she's done a TED Talk, and she's a podcaster.

On this week's episode of GTS, you're going to get an inside look at her branding process.

Pia will also explain why great branding is crucial for podcasters (or any entrepreneurs, for that matter), and she'll give you the questions you need to ask yourself when building your own brand.


Resources Mentioned

Pia's book, Badass Your Brand

Pia's Forbes column

Pia's TED Talk

Pia's podcast

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Grow The ShowBy Kevin Chemidlin

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