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Have you ever wondered what goes into selecting the color of the year? Who picks these trends? Do these colors have any longevity to them? What are we supposed to do with the color choices as designers? And will we ever be done with gray? I am thrilled for you to hear this roundtable discussion with Susan Wadden of Sherwin-Williams and Ruthanne Hanlon of PPG Paints. These ladies dished all the secrets of the meticulous processes to select the year's color. So many variables and pieces of data are analyzed by these large, global teams before we ever hear the color trend results! Designers and consumers alike will love this colorful conversation—specifically about 2024!

In this episode, you will:

1. Discover how PPG and Sherwin-Williams chose the color of the year for 2024.
2. Learn the best way to talk about color trends (as a designer) with clients.
3. Uncover the true intention behind color trends.

Full Show Notes Here

👉 Mentioned Links and Resources
Ep 2 Color Trends of 2023 w/ Sue Wadden
Upward
Limitless
Krypton
Guacamole
Tricorn Black
Purple Basil
Urbane Bronze
Taiga
Antiquarian Brown

📲Connect with Ruthanne & Sue:
Ruthanne (LinkedIn)
Susan (LinkedIn)

This podcast is brought to you in partnership with Leah Bryant Co.

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