Today I'm interviewing Betsy McGinn of McGinn eComm, former ecommerce director for Seventh Generation, and other various capacities at some of the world's largest food CPG's like Hain Celestial Group and Tazo Tea.

With over a decade of eComm CPG experience, Betsy authored The Amazon Roadmap book (available on Amazon!), and serves as a brand strategist for companies wanting a solid plan to dominate ecommerce.

Betsy and I cover 6 ways to win at eComm in this energetic podcast!

References:

Betsy's LinkedIn Article that spurred this podcast recording > https://www.linkedin.com/pulse/thriving-new-normal-betsy-mcginn/?trackingId=GwkjLZGzQi%2B%2Fo0wfEvrT3Q%3D%3D

Betsy's "The Amazon Roadmap" book > https://www.amazon.com/Amazon-Roadmap-Innovative-Brands-Reinventing-ebook/dp/B07PHLTK8Z

Betsy's website > www.mcginnecomm.com

My free webinar on how to sell on Amazon > http://theagame.online/