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We’ve been talking about funnels for the past few weeks on the podcast, and one of the most important parts of a funnel are emails! Your emails give your audience opportunities to get to know you, see you as an authority figure, and learn more about your offerings. If the thought of writing sales emails completely stresses you out, you aren’t alone.
It can feel intimidating to write sales emails that people actually want to read. You might feel too salsey or even avoid talking about your offers altogether! Our guest, Nicole Kepic, is here to help. Nicole is an expert copywriter with a talent for crafting sales emails that feel more like friendly invitations than hard pitches.
Nicole and I talk about structuring effective email sequences, injecting personality into your content, leveraging urgency without overwhelming your subscribers, and more. This episode is packed with actionable strategies to help you craft emails that not only sell but also resonate with your audience.
03:19 - The role that emails play in the sales funnel process
04:53 - Themes for each of your emails that should go in your welcome sequence
14:26 - Advice for writing sales emails that feel genuine
17:47 - How to balance offering value and selling in your emails
21:07 - Tips for writing an effective call-to-action
27:20 - What to do with your subscribers once they’ve gone through your welcome sequence
Links & Resources:
Show Notes: https://kristendoyle.co/episode116
Tired of constantly hustling to sell your digital products? Check out my free 19-minute training where I show you how to turn all those products you already have into a profitable, automated business.
Get more freedom and less stress ➡️ watch now at kristendoyle.co/training
Check out my Everything Page at https://kristendoyle.co/everything
4.9
109109 ratings
Send us a text! (Your number stays private)
We’ve been talking about funnels for the past few weeks on the podcast, and one of the most important parts of a funnel are emails! Your emails give your audience opportunities to get to know you, see you as an authority figure, and learn more about your offerings. If the thought of writing sales emails completely stresses you out, you aren’t alone.
It can feel intimidating to write sales emails that people actually want to read. You might feel too salsey or even avoid talking about your offers altogether! Our guest, Nicole Kepic, is here to help. Nicole is an expert copywriter with a talent for crafting sales emails that feel more like friendly invitations than hard pitches.
Nicole and I talk about structuring effective email sequences, injecting personality into your content, leveraging urgency without overwhelming your subscribers, and more. This episode is packed with actionable strategies to help you craft emails that not only sell but also resonate with your audience.
03:19 - The role that emails play in the sales funnel process
04:53 - Themes for each of your emails that should go in your welcome sequence
14:26 - Advice for writing sales emails that feel genuine
17:47 - How to balance offering value and selling in your emails
21:07 - Tips for writing an effective call-to-action
27:20 - What to do with your subscribers once they’ve gone through your welcome sequence
Links & Resources:
Show Notes: https://kristendoyle.co/episode116
Tired of constantly hustling to sell your digital products? Check out my free 19-minute training where I show you how to turn all those products you already have into a profitable, automated business.
Get more freedom and less stress ➡️ watch now at kristendoyle.co/training
Check out my Everything Page at https://kristendoyle.co/everything
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