In this episode, I’m continuing our three-part series on KPIs for sourdough micro bakery owners, and today we’re getting practical. Last week we talked about why paying attention to your numbers matters. In this episode, I’m breaking down what you actually need to look at. Because when people say “know your numbers,” that can feel vague and overwhelming. The truth is, you don’t need a giant spreadsheet or dozens of complicated metrics. In my own bakery, I’ve found that almost everything I need to understand about my business falls into four clear areas: revenue, product performance, customer behavior, and profit. When those four areas are visible, the business starts to feel a lot less chaotic.

We walk through each of those lenses together and talk about the specific things worth paying attention to inside each one—from understanding your monthly revenue trends to identifying which products truly strengthen your bakery, to noticing how repeat customers actually build stability in your business. This conversation is all about putting on your CEO hat and leading with clarity instead of emotion. When you begin to see patterns in your numbers, decisions become calmer and more intentional. And that’s where sustainable, burnout-proof businesses are built.

Resources:

1. Get the Bread Winner Business Alignment Journal: https://carolinebower.com/journal
2. Grab the Profit & Pricing Calculator: Simplify the math, clarify your margins, and confidently price your products. https://carolinebower.com/calculator
3. Follow me on Instagram for more microbakery tips: @carolinebower_sourdough
4. Find links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/links
5. Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!