This episode was sponsored by Strategy Maven Agency. Go to strategymavenagency.com 

Want to learn about the top claims against emerging CPG brands?

Join Daniel Scharff in this episode of the Startup CPG podcast to discuss the legal landscape of the food industry with Lauren Handel from Handel Food Law. From the surge in lawsuits against emerging brands to the nuances of labeling and disability compliance, Lauren provides prevention tips and strategies for both small and established brands.

Gain insights into specific areas of litigation, including false advertising, health claims, and ADA compliance. Learn about Prop 65 risks in California and the increasing challenges with ADA lawsuits targeting websites. Lauren also offers crucial advice for brands on influencer endorsements and avoiding misleading marketing claims.

Tune in now!

Listen in as Lauren shares about:

• Consumer Protection Litigation
• Litigation Risk Overview
• Origins of Lawsuits
• Settlement Discussions
• Negotiation Strategy
• Class Action Considerations
• Natural and Artificial Claims
• Sugar Content and Health Claims
• Sustainability and Environmental Claims
• Slack Fill-In Packaging
• Americans with Disabilities Act (ADA) and Website Accessibility
• Prop 65 and Chemical Exposure Risks

Episode Links:

Lauren’s Website

Lauren’s Email [email protected]

Lauren’s LinkedIn

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.

Show Links:

• Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
• Join the Startup CPG Slack community (15K+ members and growing!)
• Follow @startupcpg
• Visit host Daniel's Linkedin 
• Questions or comments about the episode? Email Daniel at [email protected]
• Episode music by Super Fantastics
  
  

Strategy Maven Agency Link:

• Visit www.strategymavenagency.com and mention “Startup CPG” for a free account audit! 
• Find co-founders Amy Hage or Brittney Trahan in the Start-up CPG slack channel.