I Do Wedding Marketing Podcast

129 - Boosting Wedding Business with Vertical Video: An Expert's Guide with Emily Rochotte


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Does this sound familiar? You've been told to focus on posting content on every social media platform to boost your business, only to end up feeling overwhelmed and spread too thin, right? You're not alone. It's frustrating to put in all that effort and not see the results you want. Let's change that.

My special guest this episode is Emily Rochotte, Wedding Industry Expert and fellow social media manager.

Emily Rochotte is a seasoned content writer, social media manager, and speaker, with over ten years of experience collaborating with wedding professionals and contributing to renowned publications such as The Knot, Brides, and BizBash. Her expertise lies in enhancing brand awareness and driving business growth through compelling content creation. With a strong focus on supporting entrepreneurs, Emily's in-depth knowledge and insights are invaluable for wedding professionals seeking to elevate their social media presence and establish meaningful connections with their audience.


In this episode, you will be able to:

  • Master short form video content creation to captivate and connect with modern couples.

  • Maximize Snapchat's potential to reach and engage with Gen Z couples in the wedding industry.

  • Engage and entertain viewers with captivating YouTube shorts to grow your wedding business.

  • Diversify your social media platforms to expand your reach and connect with a broader audience.

  • Enhance engagement and impact with effective social media video editing techniques for wedding professionals.


  • Mastering the art of creating attention-grabbing short-form video content is invaluable for wedding professionals looking to strengthen their online presence. This captivating medium allows for authentic storytelling, heightening emotional engagement with prospective clients. With its brevity, it delivers a punchy impact, making it an appealing marketing tool for wedding businesses on social media platforms like TikTok and Instagram.


    Connect with Emily:

    https://www.instagram.com/emilyrochotte/

    https://emilyrochotte.com/

    https://www.tiktok.com/@emilyrochotte

    ...more
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    I Do Wedding Marketing PodcastBy Nina Addeo

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