Welcome to the Success With Jewelry podcast, hosted by Laryssa Wirstiuk and Liz Kantner, two experts passionate about helping independent jewelry artists thrive.

Welcome to Success with Jewelry Episode #132! In this episode, we're joined by jeweler and pricing expert Sharon Zimmerman to dive into what makes a sustainable pricing strategy. We'll cover how different categories require different approaches, and when and how to raise your prices. We'll also talk about communicating value beyond the number on the tag and navigating rising material costs.

Sharon's Website: https://www.sharonz-consulting.com/ "Welcome to Running a Business" Podcast: https://welcometorunningabusiness.com/ Follow Sharon on Instagram: https://www.instagram.com/sharonzjewelry/ ✨ And for Insiders, we're digging deeper into how to raise your prices with confidence—including tips, timing, and help to raise your prices with ease. Join our Patreon to unlock the extended episode: https://patreon.com/SuccesswithJewelry

Liz Kantner works with independent jewelry artists to help them find their unique voices and succeed in today's marketplace. With over ten years of experience in jewelry marketing and sales, Liz offers consulting services and digital strategy. She's also the founder of the Stay Gold Collective, a private group providing live training, industry insights, and personalized feedback. Learn more at https://www.lizkantner.com.

Laryssa Wirstiuk is the founder and creative director of Joy Joya, a digital marketing agency for the jewelry industry. She's the author of Jewelry Marketing Joy and the creator of JoyDeck, a platform designed to make marketing accessible for jewelry makers and designers. Laryssa brings her extensive marketing expertise to the podcast, helping jewelers grow their businesses. Discover more at https://joyjoya.com.

Tune in to hear Liz and Laryssa share valuable insights, tips, and strategies for success in the jewelry industry!