In this episode, Amy explains why high traffic rates to your online shop may not result in high sales numbers. You’ll learn how to determine where you’re losing the client in the sales process by examining conversion rates, bounce rates and cart abandonment rates, and you’ll find out why creating a smooth customer experience is critical to your success. Amy also shares advice for ensuring your shop isn’t overwhelming your visitors because “when you confuse, you lose.”

To help you grow your business, Amy has created a webinar teaching you how to increase conversions by avoiding 5 major mistakes — follow the link fastforwardamy.com/5salesmistakes to access the training now!

You can find a written recap of this episode and the key takeaways here: https://fastforwardamy.com/133

On Tuesday, November 25th, I am organizing a new Imperfect Event! Spend a whole day with me and other entrepreneurs working on your 2026 plan, your money mindset, and cash management. Register your spot (now with a €100 discount!) at fastforwardamy.com/ticket25.

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