OT Potential Podcast | Occupational Therapy CEUs

#138 SEO for Therapists with Saroosh Khan


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SEO has long been the absolute best way to maintain a consistent therapy client caseload for outpatient therapists. But, for therapists in all settings really, understanding and optimizing your digital real estate is often a secret sauce for career growth.

In today's course, we want to help you:

  • Recognize how important your digital real estate is to your practice.
  • Optimize your presence with the right keywords.
  • Understand the technical details needed for effective local SEO.
  • Get the leads or contacts you actually want!

This task has gone from important to urgent with the onslaught of vertical integration happening in therapy in 2026. Platforms like GrowTherapy, Amazon, Headway, and Talkspace want to own your digital real estate and make you reliant on them. We want to teach you how to own your own professional identity-and give yourself professional flexibility whether you temporarily use a service like this or not.

Joining us is Saroosh Kahn, CTO of Allia. I met Saroosh over a shared sense of helping keep therapists independent, and I can't wait for him to help us navigate this.

See full course details here:
https://otpotential.com/ceu-podcast-courses/seo-for-therapists

See our blog post "SEO for Therapists" here:
https://otpotential.com/blog/seo-for-therapists-guide

See all OT CEU courses here:
https://otpotential.com/ceu-podcast-courses

Check our our live webinar schedule here:
https://otpotential.com/live-ot-ceu-webinars

Support the show by using the OTPOTENTIAL Medbridge Code:
https://otpotential.com/blog/promo-code-for-medbridge

Try 2 free OT Potential courses here:
https://otpotential.com/free-ot-ceus

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OT Potential Podcast | Occupational Therapy CEUsBy Sarah Lyon, OTR/L

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