What the Fundraising

139: Starting Your Nonprofit Fundraising Journey with Gerald A. Moore Sr.


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In this episode of What the Fundraising, I get to talk to Gerald A. Moore Sr. Gerald is a CEO, Visionary, and Thought Leader for young Black males, committed to empowering and inspiring the next generation of leaders. Having dedicated two decades to cybersecurity and management consultancy, Gerald has expert insights into the tech and STEM spaces. Recognizing a disheartening dearth of young black males in these fields, he harnessed his experiences to inspire and empower at-risk BIPOC boys. He founded Mission Fulfilled 2030 with a clear purpose to provide opportunities and mentorship to underserved communities. Under Gerald's leadership, Mission Fulfilled 2030 has grown from a startup with zero funding to a nonprofit organization that has raised over $400,000 and impacted the lives of over 7000 young people.


In this conversation, Gerald generously shares his experience starting Mission Fulfilled 2023 - and what some of the initial roadblocks and gates were that were so surprising when he was just starting out. Despite being a successful engineer, Gerald found himself struggling to secure funding for his nonprofit. It was a reality that caught him off-guard, and in his own words, ‘I realized that fundraising for a smaller nonprofit was a whole different ball game’. 


We dive into the challenges that smaller nonprofits face when it comes to fundraising and provide actionable strategies for success. We also get specific and talk about what you need to have before reaching out for grant funding, some things to consider when setting up your nonprofit Board of Directors, and what can keep you motivated when you face all of the very common challenges of new nonprofits. Gerald gives such good advice for people who are starting out - from self and community care to staying focused on the mission - this episode has it all. 


You will….

  • Absorb the techniques to set up a powerful nonprofit initiative from scratch.
  • Dive into the unique obstacles that shroud the fundraising efforts of less expansive nonprofits.
  • Identify the cruciality of both community involvement and personal giving when it comes to your Board of Directors
  • Learn how to foster a dedicated and knowledgeable panel of directors to helm your nonprofit venture.
  • Explore how to juggle the emotional urge to uplift society and the need for self-preservation.

  • Get all the resources from today’s episode here


    Many thanks to our sponsor, Bloomerang for making this episode possible. Bloomerang offers donor management and online fundraising software that helps small to medium nonprofits, like First Tee of Greater Akron, a nonprofit that empowers kids and teens through the game of golf. After just one year with Bloomerang they doubled their unique donors, improved donor stewardship, and raised more funds. Head to bloomerang.com/whatthefundraising to learn more about Bloomerang. 


    Connect with me: Instagram: https://www.instagram.com/whatthefundraising_

    Facebook: https://www.facebook.com/whatthefundraising

    YouTube: https://www.youtube.com/@malloryerickson7946

    LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/

    Website: malloryerickson.com/podcast


    Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652


    If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.


    If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. 

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    What the FundraisingBy Mallory Erickson

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