This week on the show, we've got Luke Rogers, the vice president of sales at Instabase. Luke has a really interesting life story. At 15, he began going to school part-time in Northern England in Manchester, so that he could run a technology consulting business that he had started. Through that, he went to university where he studied AI and cybernetics, ultimately leading big teams in EMEA for AppDynamics. He now leads the sales function at a really promising and high-growing unicorn called Instabase.The GTM Podcast The GTM Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. Visit<a href='http://gtmnow.com/'> gtmnow.com</a> for more episodes and other interesting content.

This week on the show, we've got Luke Rogers, the vice president of sales at Instabase. Luke has a really interesting life story. At 15, he began going to school part-time in Northern England in Manchester, so that he could run a technology consulting business that he had started. Through that, he went to university where he studied AI and cybernetics, ultimately leading big teams in EMEA for AppDynamics. He now leads the sales function at a really promising and high-growing unicorn called Instabase. The GTM Podcast The GTM Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. Visit gtmnow.com for more episodes and other interesting content.

This week on the show, we've got Luke Rogers, the vice president of sales at Instabase. Luke has a really interesting life story. At 15, he began going to school part-time in Northern England in Manchester, so that he could run a technology consulting business that he had started. Through that, he went to university where he studied AI and cybernetics, ultimately leading big teams in EMEA for AppDynamics. He now leads the sales function at a really promising and high-growing unicorn called Instabase.The GTM Podcast The GTM Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. Visit<a href="http://gtmnow.com/" rel="noopener noreferrer"> gtmnow.com</a> for more episodes and other interesting content.

139. Teaching Sales as a Science w/ Luke Rogers

The GTMnow Podcast interviews well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Sophie Buonassisi to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down. This podcast is produced by GTMnow, the media brand of GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives. GTMfund is an early-stage VC fund focused on investing in the most exciting, up-and-coming B2B SaaS companies across the world. The LP network consists of VP and C-level Sales, Marketing, and Customer Success leaders from companies like DocuSign, Salesforce, LinkedIn, Snowflake, Okta, Zoom, and many more. Visit <a href="http://gtmnow.com/">gtmnow.com</a> for more details and to sign up for our newsletter and other content resources.

Business

Entrepreneurship

Technology

Investing

The GTMnow Podcast interviews well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Sophie Buonassisi to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down. This podcast is produced by GTMnow, the media brand of GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives. GTMfund is an early-stage VC fund focused on investing in the most exciting, up-and-coming B2B SaaS companies across the world. The LP network consists of VP and C-level Sales, Marketing, and Customer Success leaders from companies like DocuSign, Salesforce, LinkedIn, Snowflake, Okta, Zoom, and many more. Visit gtmnow.com for more details and to sign up for our newsletter and other content resources.

The GTMnow Podcast interviews well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Sophie Buonassisi to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down. This podcast is produced by GTMnow, the media brand of GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives. GTMfund is an early-stage VC fund focused on investing in the most exciting, up-and-coming B2B SaaS companies across the world. The LP network consists of VP and C-level Sales, Marketing, and Customer Success leaders from companies like DocuSign, Salesforce, LinkedIn, Snowflake, Okta, Zoom, and many more. Visit <a href="http://gtmnow.com/" rel="noopener noreferrer">gtmnow.com</a> for more details and to sign up for our newsletter and other content resources.

Share 139. Teaching Sales as a Science w/ Luke Rogers

Sign up to save your podcasts

139. Teaching Sales as a Science w/ Luke Rogers

139. Teaching Sales as a Science w/ Luke Rogers

More shows like The GTMnow Podcast

This Week in Startups

a16z Podcast

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

The Official SaaStr Podcast: SaaS | Founders | Investors

Invest Like the Best with Patrick O'Shaughnessy

Equity

Y Combinator Startup Podcast

My First Million

All-In with Chamath, Jason, Sacks & Friedberg

30 Minutes to President's Club | No-Nonsense Sales

Grit

Acquiring Minds

The Startup Ideas Podcast

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

Revenue Builders