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I've seen a number of posts from discouraged salon owners recently asking if anyone else's salon is slow, especially at this time of year. And without a doubt, there's always a handful of comments saying, "It's the economy."

I strongly dislike this answer, and here's why: when you blame the economy (or any outside factor), you feel powerless and take less action. In this episode, I discuss what you can do in today's economy to set your salon apart, draw in more clients and grow your business. The moment you realize your business' success is up to you is the day your business changes.

Recommended book: Excellence Wins A No-Nonsense Guide to Becoming the Best in a World of Compromise: https://www.audible.com/pd/Excellence-Wins-Audiobook/B07HWV83Y1?source_code=ASSORAP0511160006&share_location=pdp

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