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Episode 1618:

Nir Eyal and Sam McNerney explore how "framing" influences our decisions and perceptions, often without us realizing it. By understanding how choices are presented, whether through wording, context, or comparison, we can make more rational decisions and avoid being subtly manipulated. Learning to recognize framing effects helps in everything from daily choices to high-stakes negotiations.

Read along with the original article(s) here: https://www.nirandfar.com/framing/

Quotes to ponder:

"How we frame information impacts the way we perceive it and the decisions we make."

"Two people can hear the same information and come to wildly different conclusions simply because of how it was presented."

"We can learn to recognize these framing effects and make more rational choices rather than be subtly manipulated."

Episode references:

Thinking, Fast and Slow: https://www.amazon.com/Thinking-Fast-Slow-Daniel-Kahneman/dp/0374533555

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