In this episode, we discuss our best practices for interviewing and on-boarding personal trainers. Once you identify some candidates, how do you take them through that process and how does it work?

How do you attract the right kind of talent? As we discussed in the last episode, interns and existing clients could turn out to be great resources. If you launch an ad, you get a lot of people who aren't serious.

If you're truly going out and hiring from the outside, put some things in that ad that speak to the seriousness of the position, speak to the intrinsic motivations that coaches have, which is changing lives, doing things like that. And certainly, what the parameters of the expectations for income would be as well.

You really want to perhaps mention some attributes that have to do with your core values in your ads. 

Review the resumes that you get. If a candidate looks good on paper, do a short phone call first. Ask a bunch of questions - why they're interested, what they’ve done in the past… just your usual get-to-know questions. 

Then you set a tripwire. We currently use a personality analysis. We send them an email with a test. Half the people won't even take the time to click on the link and take the test. So that’s your tripwire!

Stay tuned to know more.

Key Points of Discussion:

• Put some things in that ad that speak to the seriousness of the position (5:01)
• Mention some attributes that have to do with your core values in your ads (6:06)
• Set up some tripwires to weed out people that aren’t paying attention (8:11)
• The test can give you an insight into somebody’s hardwired traits (10:13)
• Or ask someone to come by the club and to pick up a questionnaire… (10:58)
• Look for roles they've been in that’d relate to being a personal trainer (14:45)
• Don't narrow-frame your decisions to certification and experience... (15:47)
• When they show up, are they on time? (16:52)
• Do they look you in the eye? Do they shake your hand? (18:02)
• Build interview questions around your overall core values (18:59)
• Maybe something didn't go well in their last job role… (19:57)
• Do they understand how they fit into your organization and the world? (21:52)
• Making sure they can admit if they made a mistake (21:59)
• Looking at them and saying: “Tell me your favorite joke” and being quiet (22:46)
• If the second interview goes well, we go into our mentorship (27:21)

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Additional Resources:

• Learn About The Alloy Franchise Opportunity
• The book "Decisive: How to Make Better Choices in Life and Work" by Dan and Chip Heath on Amazon

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