Machine Method Phase: BUILD

Rob calls it a “shotgun venture creation wedding,” and that couldn’t be more fitting for his newest Dyrdek Machine venture, Jolie with former Greats founder Ryan Babenzein. Ryan had started and sold companies, and found himself consulting, but he grew tired of giving his energy and ideas to other people and longed to work for himself once again. One day he found his skin was dry and bought a water filter for his shower that changed everything. Research revealed all of the harmful chemicals that are in municipal (tap) water are harmful to your skin and hair, but shower water filters have never been thought of as a crucial part of any beauty routine. Enter Jolie (named after Ryan’s wife, but also means “pretty” in French), a beauty company that will change the way you think of your shower. Rob and Ryan talked only a few times over Zoom before Rob jumped in on the deal, and this podcast is the first time the two newly minted partners have ever met in person.

Learn more about this episode.