DTC POD: How The Best Brands Are Built

#183 - Chris Bernard, Mindright: How to partner your DTC brand with celebrities


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Chris Bernard AKA “Bernie” joins Blaine and Ramon to discuss Mindright and working with Rob Dyrdek, learning from previous business mistakes of growing too fast, the importance of building your brand’s community before utilizing celebrity ambassadors, how TikTok is helping Mindright grow, and more.

 

Buff Bake 2:07 -3:03

Story behind Mindright 6:44 - 10:12

Pitching to Rob Dyrdek 11:03 - 14:12

Celebrity investors 16:35 - 17:33

Leveraging celebrity investors 18:19 - 19:42

Getting into retail 22:31 - 24:01

Brand ambassadors and influencers 24:34 - 26:27

Building the team 30:14 - 32:15

 

This episode is brought to you by OpenStore:

Visit https://open.store to get a free, no-obligation offer for your e-commerce business from OpenStore in 24 hours.

 

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 Chris Bernard- CEO of Mindright 

Ramon Berrios - CEO of Trend.io

Blaine Bolus - COO of OmniPanel

...more
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DTC POD: How The Best Brands Are BuiltBy Ramon Berrios, Blaine Bolus

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