In this episode, Dave is joined by Madhav Bhandari, Head of Marketing at Storylane, a tool that helps companies build interactive product demos. Madhav shares the strategies that helped Storylane scale its website traffic from 25,000 to over 220,000 monthly visitors in just six months, using unique approaches to SEO and demand gen.

Dave and Madhav discuss:

• Leveraging Demo-Led SEO for 10X website traffic growth
• How targeting related product categories allowed Storylane to capture new audiences while building trust in their core market
• How AI is transforming workflows, enabling faster campaign execution, improving content creation, and driving innovation in marketing strategy

Timestamps

• (00:00) - - Intro to Madhav

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