How Leaders Lead with David Novak

#191: Irina Novoselsky, CEO of Hootsuite and former CEO of CareerBuilder – Make bold connections


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Has social media ever felt a little mystifying to you?


If so, you’ll love today’s episode with Irina Novoselsky, the CEO of the social media management platform Hootsuite.


Get practical tips to improve your social media strategy, including tips for boosting ROI. 


Plus, discover the career-transforming power of making bold connections—something that Irina excels at. 


You’ll also learn:

  • Three ways leaders can maximize their use of social media
  • How to open up new career opportunities
  • What you might be getting wrong in your job postings
  • A new way to develop mentor relationships

  • Take your learning further. Get proven leadership advice from these (free!) resources:


    The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go 

    Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day


    Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.

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    How Leaders Lead with David NovakBy David Novak

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