In this episode of the Sales Hacker Podcast, we have Jonathan Friedman, CEO & Co Founder at Demostack. Join us for a conversation about how Jonathan’s company is helping reps tell the story of their companies more effectively and productively — Freeing up time to spend in more engaging conversations with their customers and prospects.

1. The origin story that comes from a deep affinity w/ a specific problem
2. Building Demostack in response to a lack of correct information
3. The concept of a team, not a family 

1. About Jonathan Friedman & Demostack [1:51]
2. From young entrepreneur to professional background [4:38]
3. Key strategies to getting a company off the ground [11:25]
4. How quickly categories can spring into existence [16:58]
5. Building the right kind of culture [20:22]
6. Why the demo is so messed up [25:00]
7. Paying it forward [29:55]
8. Sam’s Corner [33:30]

The GTMnow Podcast
The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.

Visit gtmnow.com for more episodes and other interesting content.