Evaluating your trainers is a crucial aspect of running a successful fitness business. Evaluating trainers isn't about being critical but rather about fostering a culture of continuous improvement and accountability. 

Traditional annual reviews may have been the norm, but waiting an entire year for feedback is often too long. By switching to a quarterly review system, trainers and managers can engage in more frequent and meaningful conversations.

This proactive approach ensures that small issues don't snowball into significant problems, benefiting both the trainers and the clients.

But how do you evaluate the effectiveness of these trainers, ensuring they are providing the best service to your clients?

In this episode, Rick and Matt uncover two powerful methods for assessing trainers – the Quarterly Review and the Secret Shopper technique.

These strategies offer a fresh perspective on continuous improvement and ensure trainers are consistently delivering an exceptional client experience. 

Tune in to the full podcast episode to gain a deeper understanding of these methods and get ready to take your fitness business to new heights.

Your trainers and clients will thank you for it!

Key Takeaways

- Why you need to do quarterly reviews (01:08)

- 4 essential questions during these quarterly reviews (03:07)

- Evaluating trainers by core tenets (11:52)

- The Secret Shopper Technique (12:52)

- How often to secret shop (16:23)

Additional Resources:

- Alloy Personal Training

- Learn About The Alloy Franchise Opportunity

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