Summary

Want to create digital products faster and sell smarter on Etsy? In this episode of Crickets to Cha-Chings, Cody Berman sits down with Canva expert Jen Michele to reveal the exact tools and strategies that save time and boost sales. Jen shares how market research prevents wasted effort, why niching down improves visibility, and the Canva features every seller should know—like the brand kit for consistency, magic resize for instant product variations, bulk create for guided journals, and the all-new Canva Sheets for spreadsheets. Whether you're just starting or scaling your online shop, you'll learn practical design tips to work more efficiently and turn ideas into products customers actually want.

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Takeaways

• Market research is crucial before creating products.
• Utilize Etsy's search bar for keyword research.
• Niche down your product ideas for better visibility.
• Canva's brand kit streamlines the design process.
• Magic Resize allows for quick adjustments to product sizes.
• Bulk Create can save time when generating multiple designs.
• Canva Sheets simplifies spreadsheet creation for digital products.
• Using Canva tools can significantly enhance productivity.
• Understanding market demand can prevent wasted effort.
• Canva continues to innovate and expand its features.

Chapters

00:00 Introduction to Digital Products and Design 03:02 The Importance of Market Research 06:04 Quick Editing Tips in Canva 08:57 Utilizing the Brand Kit in Canva 11:49 Magic Resize: Creating Multiple Formats 14:41 Bulk Create for Guided Journals 19:21 Exploring Canva Sheets 24:17 Conclusion and Resources

Resources

https://goldcityventures.com/gifting-gold-podcast - Free Workshop to learn the basics of selling POD

https://goldcityventures.com/workshop-pdcst - Free workshop to learn the basics of selling digital products online

👉 Watch on YouTube: https://www.youtube.com/watch?v=xgkJFsOtPLs

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Follow Jen Michele on:

Instagram: @imjenmichele

Jen's Canva Course: https://go.goldcityventures.com/jen-michele-canva-course

Follow Cody and Gold City Ventures:

Instagram: @goldcityventures

Facebook: @goldcityventures