What the Fundraising

21: How to Become a Magnet When You Speak and Fundraise with Heather Sager


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Heather Segar is a coach, speaker, trainer, and host of The Heather Sager Show. Through her years in the business, she’s learned something: success is limited by your ability to articulate a vision and inspire others to take action. In this episode, Heather shares her wisdom around how we need to be showing up to one-on-one conversations, fundraising events, and any other presentation to have a real impact. Hop into this conversation now! This one is more than tips and tricks, it’s about who you become when you are making that ask or giving that presentation. I promise you won’t want to miss out on Heather’s knowledge!

Episode highlights: 

(01:50) - Who is Heather Segar? Teaching online entrepreneurs to articulate their ideas for success!

(03:35) - Turning the conversation into money talk: What we need to understand around speaking skills and communication!

(10:48) - Bringing the right kind of energy: The three parts of communication you need to master.

(17:54) - Find the perfect balance and language!: Blending your authentic personality with your organization’s brand.

(29:14) - Money mindset & our relationship with spending: Why our prejudice may not be accurate when asking for dollars. 

(36:01) - Some strategies to confidently talk with donors: Asking yes-yes questions, focusing on alignment, and reading the signs. 

(44:25) - The 7% rule: Why the way you spread your message and your body language is more important than your actual words. 

(49:42) - Where you can find Heather + A shoutout to her favorite nonprofit, The Northwest Association for Blind Athletes.

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What the FundraisingBy Mallory Erickson

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