Click HERE - let's meet up and see if the Farm Marketing Mastery Program is For You! It's August, and the overwhelm is rampant among the farmers reaching out for coaching! This week, I talked with a woman neck deep in overwhelm and exhaustion. She's in two farmers markets, and farm work is at its peak right now! And she still can't get it all done. I asked, "What's ONE thing that, if you changed it right now, would give you the most relief?" She responded - getting her employees to do the right things in the right way. She said she still ends up doing most of the work because she's faster/better. I hear this often. And the solution may not be what you were expecting.​ She hired and trained her employees, but they're spilling feed, not cleaning up after themselves, and not setting up or tearing down the market booth in the way she taught them. They're not attentive to all the details. She's bummed they're not getting it. You WILL make mistakes when you hire. Today's episode will help lessen those mistakes. Be sure you're appreciating your commitment to improving your farm's bottom line by listening in to all the solutions I offer each week. Sending you big summer hugs, Charlotte