The Handmade Shop

220. What to Keep, Cut, or Create in 2026


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Planning your year on Etsy and not sure what to keep, cut, or create for your shop in 2026? Let’s fix that.

We’re in that weird Etsy season right now because orders might still be rolling in, but your brain is already jumping ahead to next year. And one of the most common questions I get this time of year is how to know what to focus on and what to get rid of.

In this episode, I’m walking you through the exact three-step framework I use with my coaching clients to plan out a profitable, aligned product line for the new year.

We’ll talk about:

  • What to keep (because it’s already doing the heavy lifting)

  • What to tweak (because it’s close to converting)

  • What to let go of (because it’s cluttering your shop)

  • And how to map your product types across the year so you’re not launching in panic mode every season

Resources mentioned:

  • 1:1 Coaching Application: https://sarahjwaggoner.com/coaching

Your Next Steps:

  • Work with Me: https://sarahjwaggoner.com/etsy-visibility-accelerator

  • Join my Facebook Group: https://www.facebook.com/groups/theheartlandcreative

  • Follow me on Threads: https://www.threads.com/@sarahjwaggoner

  • Follow me on Instagram: https://www.instagram.com/sarahjwaggoner
    Subscribe on YouTube: https://www.youtube.com/@SarahJWaggoner

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The Handmade ShopBy The Heartland Creative

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