Brandon West is Founder and Chief Purpose Officer of Phos Creative, as well as an author and keynote speaker. He shares specific practices, ideas and actions that create a great culture where people feel inspired and purpose-driven. His team is making an incredible impact on the world—with their mission to open care centers that fight extreme poverty and sex-trafficking.

Additional Resources:

Brandon West, Chief Purpose Officer, Phos Creative: https://phoscreative.com/

Connect with Brandon: https://www.linkedin.com/in/brandonmichaelwest/

Connect with Danielle:

The Story Effect: http://thestoryeffect.com/

Instagram: http://instagram.com/storyeffectpodcast

Linkedin: https://www.linkedin.com/in/daniellekrischik

Learn about Knight Agency: http://knightagency.com/

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Key Takeaways:

• Good company culture has a formula, but it's unique to each organization.
• Creating an environment for happiness is essential for employee satisfaction.
• Personalizing experiences for employees can significantly enhance their engagement.
• Vulnerability in leadership fosters trust and openness within teams.
• Gentleness is a crucial virtue in effective leadership.