When you hear "summit positioning", what do you think? The name and tagline? Maybe the audience and topic? The truth is, the way your summit is positioned will come into play in absolutely every aspect of your event. It will affect how speakers respond to your pitches, it will guide the experience you create for your attendees, it will determine whether the offer you're selling afterward is a natural next step, and so much more. In this episode, I'm joined by Elli Runkles, our Client Success Coach in the Launch with a Summit Accelerator who is an absolute pro when it comes to positioning a virtual summit for success. She's walking us through the same 4-step process she follows with our clients and this is an episode you won't want to miss! For show notes, head to https://summithosthangout.com/233