DTC POD: How The Best Brands Are Built

#237 - Allegra Shaw & Shirin Soltani - Uncle Studios: Building A Creator Led Brand 101


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On this episode of DTC Pod, Allegra and Shirin join Blaine & Ramon to talk about building one of the first creator led brands, before the recent wave of influencer led brands started to take over. They talk about getting started as a creator, building a community, starting in apparel from the ground up, working together as co-founders, identifying a market gap, tips for sourcing products, optimizing ops, building a brand greater than the individual creator, creative strategy, aesthetic development, and much more.

 

This episode is brought to you by OpenStore:
 

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Allegra Shaw - Creator & CoFounder of Uncle Studios
Shirin Soltani - CoFounder of Uncle Studios
Ramon Berrios - CEO of Trend.io
Blaine Bolus - Co-Founder of Seated

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DTC POD: How The Best Brands Are BuiltBy Ramon Berrios, Blaine Bolus

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