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Attrition is a common issue for gyms and fitness studios, but it doesn't have to be. 

Discover the secret to keeping your gym's attrition rates low with this exclusive TriFit Wellness owner Laurel Roach interview. With an industry average of 12-15%, Laurel's gym boasts an impressive 3-5% attrition rate. Learn how Laurel's unique business model and focus on understanding her ideal customer have led to such success in retaining members. In this video, Laurel shares her step-by-step process for attracting and retaining members, including her 90-day plan for thoroughly indoctrinating new members into the Trifit community.

In this video, you'll learn:
00:00 Intro
01:05 Let's Talk Attrition
02:15 The Members Journey
04:21 The 90-Day Plan
11:52 Buying Into The 90 Day Plan
13:08 Achieving Optimal Attrition
17:10 The Magic Forumla

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