The GTMnow Podcast

25. From SDR to VP of Sales at One of the Best Companies Outside the Valley with Dan Cook


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This week on the Sales Hacker podcast, we speak to Dan Cook, SVP of Sales & Success at LucidChart, one of the fastest growing SaaS companies in the US, based in Salt Lake City.

Dan originally hails from the East Coast and came of age in finance, working at Polaris Venture Partners, a Boston-based VC after graduating from Harvard Business School.  He then moved out to Lucidchart to become an Operations executive before quickly transitioning to Sales.

Dan walks us through the mechanics and beliefs required to help the company build out a fully-functioning sales team and how, in his view, “culture eats strategy for breakfast.”

The GTMnow Podcast
The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.

Visit gtmnow.com for more episodes and other interesting content.

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