Ever wonder why some cleaning businesses keep clients for years while others struggle with constant turnover? In this episode, Stephanie breaks down Serene Clean's "celebration systems" - their secret weapon for keeping clients happy, staff loyal, and social media buzzing.
She walks you through exactly how they use ZenMaid to track client anniversaries, send personalized video messages, and deliver branded gifts that clients rave about. You'll learn why those "too extra" appreciation moments (like custom employee songs!) are building a workplace culture that keeps cleaners from jumping ship - even when competitors offer more money.
Key Takeaways:
The exact client anniversary system that's generating Google reviews without even askingWhy spending $10 on employee birthdays might be your smartest business investmentHow to turn your business anniversary into a viral marketing campaign with thousands of viewsSetting up sustainable celebration systems that don't overwhelm your scheduleWhy "trying too hard" is actually your competitive advantage in building loyaltyMentioned in this Episode:
ZenMaid SoftwareSerene Clean's Giveaway VideoLoom Video SoftwareCanva for graphics creationZenMaid Mastermind Facebook group
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Rather read than listen? Check out the full episode write-up on our blog.