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In this fun and eye-opening episode, Coleman and Elizabeth from Contractor Dynamics tackle 12 of the biggest myths and misconceptions in roofing marketing, the kind that cost roofing company owners thousands of dollars and tons of wasted effort every year.

They also share a few outlandish marketing tactics that roofers have actually tried (yes, really) and why you should or shouldn’t try them yourself.

If you’ve ever wondered what really works in roofing marketing and what’s just hype. This episode will save you time, money, and headaches.

What You’ll Learn

✔️ 12 common roofing marketing myths — debunked

✔️ Which tactics are worth your budget (and which to skip)

✔️ Why “more leads” isn’t always the answer

✔️ How to build trust before you even show up for an estimate

✔️ The right way to use ads, SEO, and social media together

✔️ Why your brand — not your logo — is your greatest asset

Timestamps

00:00 Intro – Coleman & Elizabeth set the stage

01:50 Myth #1

04:10 Myth #2

06:25 Myth #3

08:45 Myth #4

11:20 Myth #5

13:30 Myth #6

15:45 Myth #7

17:50 Myth #8

19:30 Myth #9

21:00 Myth #10

23:10 Myth #11

25:00 Myth #12

27:15 The most outlandish marketing tactics we’ve seen

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