You're doing everything right—working hard, upgrading your gear, chasing exposure—and yet, the bank account doesn't reflect your effort. Sound familiar? This episode is your wake-up call. It's time to ditch the myths that keep talented photographers stuck in survival mode and finally step into profit with purpose.

This week, Sarah Petty shares the $3,000 lesson that changed her business forever—and the six lies that might be costing you your dream. With raw honesty and practical wisdom, she unpacks how even the most award-winning photographers struggle when they don't have the right systems in place.

● Why talent alone won't pay the bills—and what actually does ● How "helping" your clients might be hurting your bottom line ● The mindset shift that turns exposure into strategic growth

If you've ever wondered, "Why isn't this working?"—this episode was made for you. Let it be the turning point where you stop chasing and start choosing. Press play and let's rebuild your business from truth.

RESOURCES:

Photography Business Tools to Get Started

37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin

INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are.

https://www.instagram.com/sarah.petty

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.photographybusinessinstitute.com/boutiquebreakthrough FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals

YOUTUBE:

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