In this episode, Jen shares actionable tips to help you move closer to achieving a $100,000 floral business. Whether you're just starting out or have been in the floral industry for a while, these three simple yet powerful steps can set you on the right path. It's all about the little things you can do this week that will lead to bigger results.

Key Takeaways:

1. Build Relationships with Wedding Planners:
   • Reach out to three local wedding planners and start building relationships. Wedding planners can be your key to booking more weddings, as they often refer florists to couples.
   • Pro Tip: Start by following them on social media, interacting with their posts, and showing genuine interest in their work. This can open the door to collaborations that could generate substantial revenue for your business.
2. Audit Your Online Presence:
   • Review your Instagram, TikTok, Facebook, and website. Does your branding clearly communicate that you are a wedding and event florist? First impressions matter!
   • Tip: Ask someone to describe your business after looking at your online platforms to ensure your messaging is clear and effective.
3. Invest in Yourself:
   • Whether it’s time or money, investing in your personal and professional growth will yield returns. Jen shares how she has spent over $80,000 on her development, which helped her grow her business significantly. From courses to coaching, taking the time to learn from others can fast-track your success.
   • Book Recommendation: Profit First by Mike Michalowicz – a game-changer for financial management in your business.

Want to Fast Track Your Success?
Jen introduces the Floral CEO Accelerator, a 12-week group program designed to help wedding and event florists build a thriving business. If you're ready to take your business to the next level, check out the details in the show notes below. https://thefloralhustle.myflodesk.com/floralceoaccelerator

Resources Mentioned:

• Profit First by Mike Michalowicz
• The Floral CEO Accelerator Program https://thefloralhustle.myflodesk.com/floralceoaccelerator
• Blue Blossom Academy (for launching a silk flower business)

Follow Jen on Instagram:
@‌thefloralhustle
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Join the Conversation:
What steps are you taking to move your floral business toward $100K? Share your thoughts in the comments or tag Jen on social media!