Start-up marketing stories: The Marketing Hustle

#30: How Kara Rosen created and stepped away from her multimillion pound wellness company Plenish


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Kara Rosen is the Founder and CEO of Plenish, a vision which was sparked by a gap in the market for healthy drinks and juices, once she moved from New York to London in 2012. Kara has gone from working at Condé Nast, to starting her own successful business to now figuring out what the next steps look like and how she can cater for those under-represented in her next venture. 


In this episode, Lottie and Kara sit down to discuss: 


  • Kara’s journey into starting her own business and how she began in the creative industry

  • How knowing the consumer is key

  • Making hard decisions regarding profit or product 

  • The personal journey of starting a business

  • What it’s like leaving a company you built

  • How the second chapter is better than the first


  • ...more
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    Start-up marketing stories: The Marketing HustleBy Lottie Unwin


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