The Foundr Podcast with Nathan Chan

303: Ballsy’s Adam Hendle Talks Community Engagement, Customer Acquisition, And Leaning Into The Pandemic


Listen Later

Adam Hendle’s company, Ballsy, is eye-catching and humorous, which are some of the most defining characteristics of the brand.

But that doesn’t mean he doesn’t take his business seriously. On the contrary, Hendle is obsessed with producing the highest quality products and finding creative ways to take his company to the next level. This is exactly how he brought in over $10 million in sales in just two years. And now, during the Covid-19 pandemic, he is still finding opportunities to grow.

In this podcast episode, Hendle discusses his unique approach to everything from community engagement to customer acquisition. He also opens up about his most challenging moments in business and explains how he finds opportunities in unexpected times and places (such as during a pandemic). This is a conversation you don’t want to miss!

If there’s any other type of content you’d like to see that would be valuable to you during this time, please don’t hesitate to reach out at [email protected].

Want some training on ecommerce? Check out our free masterclasses:

FREE Masterclass: Start a Profitable Online Store (In 12 Weeks or Less)

FREE Masterclass: Discover the “5 Core Drivers” Behind Today’s Fastest-Growing 7-Figure Stores

Key Takeaways

  • What’s changed with Ballsy since the last time we talked to Hendle
  • An overview of Ballsy’s growth from a sales, marketing, and team perspective
  • How Covid-19 gave Hendle’s brand an opportunity for growth
  • The approach Hendle took to lean into customer demand for subscriptions and stocking up on products
  • How Ballsy stays engaged with its community in fun and creative ways
  • A deep dive into one of Ballsy’s most unique customer acquisition channels: podcast advertisements
  • Why it’s important to test your assumptions
  • Insight into some of the biggest business obstacles Hendle has had to face
  • Why Hendle has Ballsy’s influencers on a monthly retainer
  • The reason why product quality is paramount to the Ballsy brand
  • ...more
    View all episodesView all episodes
    Download on the App Store

    The Foundr Podcast with Nathan ChanBy Foundr Media

    • 4.9
    • 4.9
    • 4.9
    • 4.9
    • 4.9

    4.9

    562 ratings


    More shows like The Foundr Podcast with Nathan Chan

    View all
    The Smart Passive Income Online Business and Blogging Podcast by Pat Flynn

    The Smart Passive Income Online Business and Blogging Podcast

    3,440 Listeners

    The GaryVee Audio Experience by Gary Vaynerchuk

    The GaryVee Audio Experience

    16,830 Listeners

    Capitalism.com with Ryan Daniel Moran by Capitalism.com

    Capitalism.com with Ryan Daniel Moran

    727 Listeners

    Shopify Masters by Shopify

    Shopify Masters

    379 Listeners

    Entrepreneurs on Fire by John Lee Dumas of EOFire

    Entrepreneurs on Fire

    3,827 Listeners

    Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

    Marketing School - Digital Marketing and Online Marketing Tips

    1,264 Listeners

    The Martell Method w/ Dan Martell by Dan Martell

    The Martell Method w/ Dan Martell

    573 Listeners

    The Game with Alex Hormozi by Alex Hormozi

    The Game with Alex Hormozi

    4,457 Listeners

    The Diary Of A CEO with Steven Bartlett by DOAC

    The Diary Of A CEO with Steven Bartlett

    8,522 Listeners

    My First Million by Hubspot Media

    My First Million

    2,654 Listeners

    The Startup Ideas Podcast by Greg Isenberg

    The Startup Ideas Podcast

    205 Listeners

    The UpFlip Podcast by UpFlip

    The UpFlip Podcast

    251 Listeners

    Build with Leila Hormozi by Leila Hormozi

    Build with Leila Hormozi

    927 Listeners

    Moneywise by Hampton

    Moneywise

    660 Listeners

    BigDeal by Codie Sanchez

    BigDeal

    921 Listeners