From finance exec to cleaning CEO, Helen of Cool Peaches Cleaning shares how she built a growing maid service using Google reviews, local networking, and a whole lot of heart. In this episode, Stephanie and Helen Leyzerovich talk client acquisition, staffing struggles, pricing mistakes, and why your intake form matters more than you think.
Helen doesn’t sugarcoat the early growing pains (including what not to do with pricing), and Stephanie shares real-time advice on standing out in a saturated market. If you’re a new cleaning business owner — or looking to scale without losing your sanity — this one’s for you.
Key Takeaways:
How Helen used real estate investing skills to fast-track her cleaning businessWhy BNI groups can be a lead generation goldmineThe pros and cons of using independent contractors vs. W2 employeesWhat most new owners get wrong about pricing — and how to fix itWhy client communication (even over video!) builds customer loyaltyWhen it’s time to raise prices — and how to do it without losing sleepMentioned in this Episode:
ZenMaid SoftwareGoogle Local Service AdsBNI (Business Network International)Cool Peaches CleaningTry ZenMaid free for 14 days