World Class Real Estate

#317 Learning about Sacrifice and Success: The Ben Hicks Honesty Story


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This week, Ian and Mark sit down with Ben Hicks, a self-employed estate agent with a fascinating journey that began at just 17 years old—right before the 2007 credit crunch.

Ben shares openly about the highs and lows of his career, from juggling multiple jobs and living apart from his family in the early days, to building a successful business grounded in honesty and trust.

The conversation dives into some of the biggest themes shaping estate agency today:

Why being upfront with clients—even when delivering bad news—builds stronger, lasting relationships.

The realities of self-employment and the sacrifices required in those first crucial years.

How AI is transforming the way agents work, from research and emails to client support.

What the property market might look like in the months ahead, with Ben’s thoughts on a flat period until next year.

It’s an inspiring, no-nonsense look at what it really takes to thrive in estate agency—and why truth, adaptability, and technology are key ingredients for success.

🔊 This episode is sponsored by Iceberg Digital – Revolutionising the estate agency industry through automation, innovation, and world-class marketing. https://iceberg-digital.co.uk/

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World Class Real EstateBy Sam Hunter, Mark Worrall and Ian Macbeth


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