SHOW NOTES

Episode 344: How Two Women Built a Wellness Business that Fuels the Energy, Focus, and Confidence of their clients

Guests: Katelin Dial, Anne Alfano, co-founders, Clean Life Collective

THIS WEEK'S TOPIC:

Confused by what to eat, how much protein is right, or how to feed a busy family in a healthy way? This week, Laura Cox Kaplan is joined by the co-founders of Clean Life Collective, Katelin Dial and Anne Alfano for a deep dive into building a purpose-driven wellness business from scratch.

This lively conversation serves up practical, science-based advice to cut through nutrition noise and social media fads. It’s also a celebration of reinvention, collaboration, and the power of partnership—especially when your business partner brings chef skills AND a detective’s investigative curiosity to the table!

ABOUT THIS WEEK’S GUESTS:

Katelin Dial: A certified integrative health coach passionate about using food as true fuel for energy and wellness—without overwhelm or guilt. She’s built a coaching practice and continues to guide clients through life pivots and nutritional challenges.

Anne Alfano: After a career as a private detective, Anne followed her passion for food into the world of professional kitchens, working in culinary hotspots from San Francisco and Napa to New York and New Orleans. Her journey embodies risk-taking and following your purpose.

KEY TOPICS AND WHAT YOU’LL LEARN IN THIS EPISODE:

• ENTREPRENEURIAL REINVENTION: The fascinating paths Katelin and Anne took—pivoting careers, overcoming personal challenges, and merging very different backgrounds into a collaborative health-focused business.

• PROTEIN MYTHS & REAL-LIFE SOLUTIONS: how much protein do you actually need? (hint: you don’t have to count every gram!)

• NAVIGATING NUTRITION OVERWHELM: With fads, supplements, and confusing trends everywhere, the ladies cut through the noise, avoid unnecessary rigidity, and focus on balanced, real-food eating.

• PARTNERSHIP & COLLABORATION: How Anne and Katelin forged and formalized a strong, values-based business partnership—including advice for picking and prioritizing your “lane,” conflict resolution, and staying true to your mission.

• GROWING A PURPOSEFUL BUSINESS: Behind the scenes of Clean Life Collective: fostering community, evolving your product based on customer feedback, and the importance of connection and service.

• TIPS FOR BUSY FAMILIES & ENTREPRENEURS: From time management hacks (timers, task lists, kitchen timelines) to mindset shifts on balance and personal wellness for business leaders.

There’s plenty of actionable advice whether you’re in a career pivot, looking to eat healthier, or considering launching a business with a friend—or all three!

Learn more about The Clean Life Collective

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FEEDBACK & COMMUNITY:

Which part of this episode resonated with you most? What’s your biggest nutrition, wellness, or reinvention challenge right now? We’d love to hear! Connect using the links below.

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