How do we actually come up with ideas for our marketing content? That's exactly what I want to know, and Nicole Czarnecki has answers. Nicole is absolutely brilliant at the creative side of marketing, especially the kind that's very intentional and designed to drive real results. Sometimes, we think of marketers as either creative types or data-driven types. Personally, I lean more towards the blogging side because I don't consider myself overly creative—I find the keyword first, and then the idea follows.

On the other hand, those who excel at social media content tend to lean more into the creative piece, though, of course, there are exceptions. But here’s the thing about Nicole: she’s incredibly creative, yet you’d never expect her to be so strategically focused. After many conversations with her, I’m consistently blown away by her brilliance, and I’m beyond excited to share our latest conversation with you on the podcast today. So, let's get into it!

🎙️ In This Episode:

• Where "trendy content" should fit into your strategy as a small business
• The different types of content small business owners should create
• How to leverage the collab tool like big brands (as a small business)
• How to come up with killer content ideas (all the time)
• The amount of time social media actually takes (and how to batch it and make it easier)

Links Mentioned: 

• Read the full shownotes: https://thekarareport.com/36
• Learn more about working with Nicole: https://www.sayheysocial.com/
• Follow Nicole on Instagram: https://www.instagram.com/heynicoleraye
• Check out the Content Clubhouse (Nicole's Membership): https://www.sayheysocial.com/clubhouse-register
• Learn more about working with our marketing agency here: https://thekarareport.com/services
• Follow me on Instagram: https://instagram.com/thekarareport