As the CEO and founder of TrendHunter, Jeremy Gutsche is at the forefront of trendspotting, innovation, and creating the future. In this ground-breaking interview, the New York Times Bestselling author reveals everything he knows about entrepreneurship and ideas. 

Gutsche’s TrendHunter is the world's largest, most popular trend spotting firm with billions of views, and over 10,000 projects for almost every major brand on the market, from Samsung and Disney, to RedBull and even NASA. 

The ultimate TKTK interview for entrepreneurs looking for an idea, his 3 methods to identifying a product idea (assessing the market) and the 6 patterns that TrendHunter look for when creating and validating a product idea.

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