Happy New Year friends! I wanted to kick off 2025 with a special episode of the podcast to share what I learned from having two down revenue years (125k down from 2022-2023) to having the best revenue year yet in 2024!

This episode is broken down into 2 main parts:

1. What caused my business to have two down revenue years
2. How I rebounded to having the best year yet in 2024

As I and many other entrepreneurs have learned, business is not always up and to the right. There are hard months, quarters and even years. But there are a handful of things you can do in any situation to keep things going and growing.

In this one, I’m sharing:

• What led to my business going 125k down in 2 years
• What I did at my lowest point to keep going
• The beautiful aspect of compounding recurring revenue
• How meeting members of my community in person changed everything
• A look at my actual revenue growth chart (and when things turned around)

And much more.

I hope what I learned through my business rebound helps you whether you’re in that season now or if you eventually hit a rough patch.

In short, here’s the checklist from my business rebound:

• Didn’t stop
• Committed to WDP being the main thing
• Used courses at a lead in to Pro
• Met members in person at WCUS
• Doubled down on marketing Pro (in podcast, socials, YT, etc)
• Did some lives on YT
• Consistently shared member wins on socials and newsletter
• Started bringing more members on the podcast
• Worked on better retention for members
• Let go of my “course creator” identity

Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/360