The Bright Balloon

364. Building a $1M balloon business: Who to Hire First


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In this episode, I chat with Blenda, the powerhouse behind Balloon Construction Company that's scaled to multiple employees, multiple buildings, and massive goals — all without burning out.

Blenda shares how she transitioned from inflating balloons herself to leading a full team — while keeping the creative vision and client experience intact. Whether you're just starting out or already booked every weekend, this episode breaks down the exact roles you'll need to hire (and in what order) to finally step out of the day-to-day.

You'll Learn:

  • The first role Blenda hired — and why she went full-time after her employee did

  • How to structure a sales team that sells without you

  • The system her production manager uses to run events like clockwork

  • Creative strategies for scheduling installations and strike teams

  • How Blenda keeps her team motivated (and insured — hello, dental!)

  • Why she believes entrepreneurs should hire earlier — and better

If you're ready to run your balloon business like a business — not a side hustle — this episode is for you.

In the UGlu Hotline, hear one listener's tip for helium negotiation.

Unlock three free bonus episodes!

RESOURCES MENTIONED:

Presenting sponsor: 17hats (get 50% off your 1st year)

@balloonconstruction

iheartballoons.com

Other sponsors & resources:

Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)

Gemar

UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)

DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline!

Balloon Boss Mastermind & Summit

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The Bright BalloonBy Sara Meyer

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